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Director recognises Ha Long Bay’s potential
The Director of New7Wonders Foundation, Jean-Paul
De La Fuente, has called on Vietnam to launch a national campaign to promote Ha
Long Bay’s image and attempt to gain the title of a New7Wonders attraction.
Jean-Paul made the statement in an interview with The Thao & Van Hoa (Sports &
Culture) newspaper after concluding a working session with the Ministry of
Culture, Sports and Tourism on October 4.
He said the publicity campaign was necessary in the final rounds of the
competition to increase public awareness of the election, which should involve
the Government.
Brazil’s President took part in voting for its key natural attraction as it was
part of the national pride and honour, said the chief of the world body
evaluating new world wonders.
He said he understood that at this point, all Vietnamese considered Ha Long bay
as the biggest wonder of the nation, which he said needs massive promotion and
election campaigns to promote its image.
Jean-Paul advised Vietnam to avoid routines in campaigning while creating
special initiatives to attract public attention, especially the young
generation, to vote.
He said pictures of the site were not convincing enough as his body had received
numerous beautiful pictures from 28 candidates around the world.
These pictures should be accompanied with strong messages, he emphasised.
Colourful figures should be invited to pose in the scene and take part in voting
and messages on Ha Long Bay should be conveyed to international tourists, Paul
advised.
The voting in the final round will be expanded to telephone calls and messaging,
in addition to the internet.
He said he expected the Vietnamese people would bring their national spirit,
which he saw with his own eyes in the Thang Long-Hanoi millennium anniversary,
to the Ha Long Bay campaign.
The competition will not be decided by a group of people but by a majority in
the world, Jean-Paul emphasised.
Source: Vietnam+ |
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