Promoting Vietnam’s tourism in Australia

A programme on Vietnam’s tourism was held in the Australian cities of Melbourne and Sydney on October 10-12 as part of the national tourism promotion initiative.
The event was co-organised by the Vietnam National Administration of Tourism (VNAT), the Vietnamese embassy in Australia, and Vietnam’s Consulate General in Sydney.
VNAT Deputy General Director Nguyen Quoc Hung said that the programme offered an opportunity for tourism businesses and airlines to meet and establish partnerships. It also provided information on the sector in Vietnam and replied to partners’ queries, helping to strengthen the multi-faceted cooperation between Vietnam and Australia.
Participants were given a broad introduction to Vietnam - its land, people, and cultural characteristics -before taking part in specific discussions about tourism in the country.
Last year, Vietnam welcomed nearly 290,000 Australian visitors. Australia ranked seventh among Vietnam’s top 10 leading tourism markets.
Under the Vietnamese tourism development strategy, in effect from now until 2020 with a vision to 2030, Australia will become one of Vietnam’s major tourism markets.